First Event
Proposals take a lot of input from many people across the business.
I make sure they all speak with one voice.
Tags: Proposal writing, internal comms, proofreading
The brief
After being introduced to First Event through mutual connections, they took me on to help bolster their marketing team by taking on copywriting and editing duties across their new business activities - fleshing out creative concepts, tightening up phrasing, fixing typos and putting a bow on it all ready to present.
The outcome
A general sense of reassurance that whatever’s going out the door reads fantastically well in one cohesive voice - no matter how many people contributed to a document. No detail is too small to pick up on and question, so I’ve become a trusted pair of steady hands to call on when reinforcements are needed.
The approach
No matter what’s sent my way, I make sure to get a clear picture of the context surrounding the proposal before getting underway. From understanding the audience in question to knowing what stage of the proposal process things are at, it all helps to inform how I tackle things.
After that’s been established, I’ll give it a once over to make sure I’ve got a firm grasp of what I’m dealing with before delving deeper. Any questions that pop up as I’m going get jotted down before chatting over with whichever lovely First Event colleague is leading on the project.
Then it’s finally time to get stuck in. I’ll work my wordy magic throughout the document, making sure each sentence is working as hard as it can to fulfil its task. Naturally, longer documents need cross-referencing as I go to make sure every element is working in harmony - so proactive communication in the comments section is key.
My eye is usually the last to look over the document in detail, so no matter how thorough I feel I’ve been, there’s always time for one last look before giving it the big tick and sending projects on their way.